Global Automotive Aftermarket Research

Comprehensive market research across 15 countries for a leading automotive OEM, analyzing spare parts pricing and distribution channels

Project Overview

A comprehensive market research project spanning 15 countries to analyze automotive aftermarket opportunities and pricing strategies.

Business Challenge

The client needed detailed insights into spare parts pricing across multiple markets to optimize their pricing strategy and improve profitability.

Our Solution

We conducted extensive market research including dealer surveys, end-customer interviews, and competitive price analysis across 15 countries.

Business Results

Helped the client improve pricing strategy resulting in 25% increase in spare parts profitability and 15% growth in market share.

Project Gallery

"Newvia's research provided us with actionable insights that transformed our pricing strategy. The ROI was immediate and significant."